Episode 24: Dara Smith – Branding Yourself

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From Publishing to Branding

From Corporate World to Entrepreneur Mom

On Today's Podcast

New mom. Freelance writer. Brand expert. Over-thinker. From Martha Stewart Living to Swire Hotels, I have over ten years’ experience in copywriting and brand marketing. After leaving my corporate gig, I started The First Look blog, where I covered weddings, wellness and real-life things. Through blogging, I rediscovered my passion for writing and storytelling.

When I’m not working, I’m out trying a new restaurant or hanging at home with my husband, baby boy and best friend/soulmate/Cavapoo, Crosby.

Listen To Learn:

  • How to see where your true value.
  • How setting professional boundaries will save you.
  • Why it’s best to align yourself with people who’s energy serves you.
  • How to brand your company as if it’s a person.
  • How to focus on the joy during times of uncertainty and fear.

Free gift from our guest:

30 minute free branding session.

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Learn More About

Dara Smith

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DARA SMITH, FREELANCE WRITER + BRAND CONSULTANT.

From Martha Stewart Living to Swire Hotels, I have over ten years’ experience in copywriting and brand marketing. After leaving my corporate gig, I started The First Look blog, where I covered weddings, wellness and real-life things. Through blogging, I rediscovered my passion for writing and storytelling.

Now, as a brand consultant, I leverage my experience working with top brands to help small businesses build theirs. With an emphasis on smart copy and compelling visuals, I help companies articulate their messages in a way that moves their consumers. Because consumers are just people and strong brands are the first steps in building long-lasting relationships.

When I’m not working, I’m out trying a new restaurant or hanging at home with my husband, baby boy and best friend/soulmate/Cavapoo, Crosby.